SUBSCRIBERS

Shopping for a surprise? Try a subscription box

Published Fri, Aug 14, 2015 · 09:50 PM
Share this article.

New York

NEED a monthly delivery of doomsday prepping supplies? How about treats for your pet rabbit, or only-available-in-Japan snacks like Umashi Oasi Cheetos?

Then you might be a candidate for the latest consumer craze: the subscription box. A growing community of eager shoppers seeking both the convenience and surprise that every regular delivery brings are flocking to the concept, paving the way for ever-more-eclectic and specialised offerings.

Generally priced at US$10 to US$30 a shipment, the boxes are stuffed with goodies built around a theme, but usually filled with a …

BT is now on Telegram!

For daily updates on weekdays and specially selected content for the weekend. Subscribe to  t.me/BizTimes

Lifestyle

SUPPORT SOUTH-EAST ASIA'S LEADING FINANCIAL DAILY

Get the latest coverage and full access to all BT premium content.

SUBSCRIBE NOW

Browse corporate subscription here