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BT_20141108_SELEXUS8_1355464.jpg
MAN BEHIND THE DESIGN: 'We designed the basic concept and package, then applied the vehicle image. This is the key feature of the vehicle,' says Mr Kato
BT_20141108_SELEXUS8_1355464.jpg
MAN BEHIND THE DESIGN: 'We designed the basic concept and package, then applied the vehicle image. This is the key feature of the vehicle,' says Mr Kato

A new form of luxury

The new Lexus NX combines traditional luxury with high-tech features to achieve a different level of desirability.
Nov 8, 2014 5:50 AM

THE Lexus NX is the Japanese luxury brand's first compact SUV and it was created with one simple target - to attract conquest customers, all of them if possible. "We would like to have new customers for the Lexus brand," says Lexus NX chief engineer Takeaki Kato in fluent English. "Of course we