Spicing up food conversations
Sheere Ng explains how she came up with the idea of having two strangers exchange their personal sambal recipes along with the memories associated with them.
Have you caught a whiff of something and suddenly being struck by a sense of deja vu? If the sense of smell can evoke such a strong sense of nostalgia, imagine how much more the sense of taste can do.
Sheere Ng, who runs writing studio In Plain Words with her fiancé, was moved to start a non-commercial project involving food and its association with memories after she finished a Masters in Food Studies programme at Boston University a few years ago.
She says: "Learning about how memory can relate to food really interested me, and I wanted to explore it further. I've found that in Singapore, people are increasingly consumers rather than producers, and I'm hoping that my project will encourage people to re-think that."
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