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Can we get better at navigating uncertainty?

What innovators have learned that allows them to face the uncertainty of new pursuits

Nathan Furr
Published Sat, Jul 23, 2022 · 05:50 AM

WHY are we so often unnerved by uncertainty? If you look back at the most significant events in your life, those which you are the most proud of – such as the big career shift, the geographic move, that important relationship – didn’t they all come after a period of uncertainty?

And consider that almost all innovations, breakthroughs, transformations and changes come only after first stepping into the unknown. Even when you didn’t choose uncertainty, such as the unknowns brought about by the Covid-19 pandemic, weren’t there still possibilities hidden in the wings? Although we often try to avoid uncertainty, we forget that uncertainty and possibility are really two sides of the same coin. If we want new opportunities and possibilities, we first need to go through uncertainty.

Why we fear uncertainty

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