GuocoLand gears up for Tanjong Pagar marketing

Singapore

WITH the Tanjong Pagar Centre scheduled to complete by mid-2016, GuocoLand is ramping up its marketing efforts for the office and retail components of the mixed development with an official launch on Wednesday. It has decided to "go heavy" on F&B for the 100,000 sq ft of net nettable retail space, which the developer believes that along with a spacious green lung in the form of a 150,000 sq ft landscaped Urban Park, could draw crowds even on weekends.

GuocoLand (Singapore) managing director Cheng Hsing Yao said: "We will bring fresh concepts and destination F&B outlets into Tanjong Pagar Centre to build upon the exciting food culture that is already there and help catalyse the making of the district into a national food haven."