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Diversification as a driving force

Lian Beng has conscientiously sought to expand its core construction business to related sectors, to help soften the blow of weaker demand.
Tuesday, July 26, 2016 - 05:50
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Mr Ong is sanguine about the company's future, confident in the diversification built into the group's business model.

A THOROUGH study of Lian Beng Group's complicated group structure is required if you want to scratch the surface of what the firm is about. The group divides its operations into four main segments - construction, property development, other construction-related business, and investment holding