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How SMEs can trump in marketing

They can learn from Donald Trump, whose tactic is to differentiate himself from his opponents, and to deliver his messages to the masses in the fastest way.

Published Mon, Mar 6, 2017 · 09:50 PM

SMEs

THE world is still recovering from the shock of Donald Trump becoming the 45th president of the United States of America.

Undeniably, Mr Trump has disrupted the entire American political system. So how did this unthinkable scenario unfold? Irrespective of the controversy Mr Trump has created, one can look on the positive side of things, and an analysis of his disruptive phenomenon can yield some useful lessons on marketing strategy for our SMEs.

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