Leading the digital transformation of SMEs

DIGITISATION has an impact on all organisations, including small and medium-sized enterprises (SMEs) across various sectors and industries. In each case, the impact is different, which makes it essential for companies to have a good understanding and view of what they face and how digitisation will affect them: which opportunities can be seized and what threats have to be faced?

SME business owners and leaders must create their own digital transformation strategy and ensure it is aligned with the business and growth plans of their organisation.

It is critical that there be a commitment to and ownership of this strategy by the various stakeholders, including the board. For those willing to embrace this new world, it presents huge opportunities to be leveraged, which offers the prospect of new markets and new customers. However to accomplish this, it would be …