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Amazon turns to animals to grab shoppers' attention

Thursday, December 24, 2015 - 05:50
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Amazon.com Inc is not above the surefire trick of using cute animals to woo shoppers.

Seattle

AMAZON.COM Inc is not above the surefire trick of using cute animals to woo shoppers. The world's largest online retailer is spending more money on flashy TV commercials featuring dogs and ponies - and more on marketing overall - in