You are here

BlackBerry's keyboard is coming back for one last dance

Friday, November 11, 2016 - 07:12

40505478 - 11_11_2016 - TECHONOMY 2016.jpg
BlackBerry Ltd has officially stopped making its own phones, but the company has one last treat for die-hard fans: a new phone sporting its trademark physical keyboard.

[TORONTO] BlackBerry Ltd has officially stopped making its own phones, but the company has one last treat for die-hard fans: a new phone sporting its trademark physical keyboard.

Chief Executive Officer John Chen had hinted at the phone in September, but hadn't confirmed it until Thursday, when he spoke to Emily Chang in an interview on Bloomberg TV.

"We have one keyboard phone I promised people," Mr Chen said. "It's coming."

Under Mr Chen, BlackBerry has gradually shifted from smartphones to software and said in September it would completely stop producing, stocking and distributing its own phones.

sentifi.com

Market voices on:

Instead, it will license the BlackBerry brand to outside companies to put on phones they build themselves. The physical keyboard is BlackBerry's best-known smartphone feature, with many former users still lamenting its absence as they clumsily tap out e-mails on their iPhones and sign off with words like "pardon the typos".

Mr Chen, a Republican who served on President George W Bush's advisory council on exports, said earlier this year he was worried about Donald Trump's anti-immigrant rhetoric. On Thursday, he said he hopes that as president, Mr Trump will surround himself with moderates and pare back threats to end some visas for foreign tech workers.

"It happened, so we need to make the best out of it," Mr Chen said of Mr Trump's election.

"Nobody really knows what he's going to do next."

BLOOMBERG

Nespresso
Pair your daily business read with the perfect cup of espresso.

Subscribe to The Business Times today to receive your very own Nespresso Inissia coffee machine worth $188.

Find out more at btsub.sg/btdeal

Powered by GET.comGetCom