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MAKER Bootcamp, a two-day workshop held in Singapore for participants to learn how to create compelling videos, promote content via social media and build an online brand to attract a fan base, concluded on Thursday.
Believed to be South-east Asia's first such bootcamp, it was hosted by the Media Development Authority of Singapore (MDA) and Disney's online content distributor, Maker Studios.
Over 30 aspiring online content creators from Singapore had a chance, via panel discussions and hands-on workshops, to collaborate with and learn from some of the biggest players in online video, including Singapore's NightOwl Cinematics, WahBanana and Munah & Hirzi, as well as international talents such as The Fung Brothers and Tiffany Alvord.
The initiative is part of MDA's longer-term efforts to nurture Singapore's digital content creation capabilities.
"With so much content available on the Internet, Singapore's online video creators must make content that is great and discoverable, so that they will stand out from the crowd and win fans," said Angeline Poh, assistant chief executive for industry at MDA.
In March, MDA announced plans to set up a Creators' Space to provide shared production facilities and nurture a community of online content creators with industry partners such as Maker Studios.