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Facebook reports big user shift to mobile

Though net income in the first quarter fell to US$512 million, the company posts a strong set of results with advertising revenue rising 46 per cent to US$3.32 billion

Published Thu, Apr 23, 2015 · 09:50 PM
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San Francisco

FACEBOOK is now so thoroughly a mobile service that its original website may soon become a footnote in the company's financial statements.

The world's largest social network reported on Wednesday that almost three-quarters of its advertising revenue and most of its 1.44 billion users came from cellphones and other mobile devices in the first quarter of the year.

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