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Lenders turn to big data to know customers

Signals about behaviour are the focus of startups that are creating new lending models

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When bankers of the future decide whether to make a loan, they may look to see if potential customers use only capital letters when filling out forms, or at the amount of time they spend online reading terms and conditions - and not so much at credit history.

San Francisco

WHEN bankers of the future decide whether to make a loan, they may look to see if potential customers use only capital letters when filling out forms, or at the amount of time they spend online reading terms and conditions - and not so much at credit history.

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