LEADING Internet television network Netflix announced on Wednesday that it will launch its services in Singapore early next year as part of a global rollout that is expected to be completed by end-2016.
Netflix's office in Singapore will be the hub for its expanding operations in Asia as it also plans to launch services in South Korea, Hong Kong and Taiwan in early 2016.
"As the central hub in South-east Asia, Singapore is a sophisticated and diverse place that will find much to love about the Netflix service," said Netflix chief executive Reed Hastings in a statement.
"The combination of increasing Internet speeds and availability of smart phones and TVs will provide consumers with the anytime, anywhere ability to enjoy their favourite movies and TV shows on Netflix," he added.
Internet users will be able to subscribe to Netflix and instantly watch a curated selection of popular TV shows and movies in high-definition or even Ultra HD 4K on nearly any Internet-connected screen, said Netflix in a statement.
Additionally, younger viewers will find a wide selection of programming for kids.
"Netflix members connected to the Internet can watch whenever, wherever they like, and on any Netflix-ready device they choose. Members can start watching on one device, pause, and then pick up where they left off on another, at home or on the go," it said.
Netflix will be available at launch on smart TVs, tablets and smartphones, computers and a range of Internet-capable game consoles and set-top boxes. Additional details on pricing, programming and supported devices will be available at a later date, it said.