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Obscure unicorns could boost 2017 IPO market
Published Sun, Jan 1, 2017 · 09:50 PM
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San Francisco
SOCIAL media firm Snap Inc may be the highest profile tech initial public offering (IPO) planned for 2017, with the potential to raise billions.
But more than a dozen expected stock offerings of relatively obscure software firms targeting business customers - little-known names such as Apttus, Tintri and Okta - could be just as important in thawing a long-frozen IPO market, according to investment bankers and advisers who work on IPOs.
Such firms are a "le…
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