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ShopBack eyes S-E Asia's US$60b e-commerce market

Room to grow even with a 50% month-on-month growth in shopping transactions on its platform since last August

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The ShopBack founding team are (clockwise from top left) Henry Chan, Joel Leong, Bryan Chua, Lai Shanru, Samantha Soh and Derrick Goh

Singapore

SHOPBACK, a Singapore startup that offers a "novel approach to online shopping in Asia" - providing users cashback when they shop at affiliated online stores - is looking to tap into the US$60 billion e-commerce market that is South-east Asia.

Since its launch in August

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