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Tech firms lead ranking of brands

The 2014 edition of what is known as the Interbrand Best Global Brands report shows Apple in first place, as the world's most valuable brand, for a second straight year - PHOTO: REUTERS

New York

The "tech-ing" of Madison Avenue continues apace, according to the results of a closely followed annual report about how much brands are worth, as the brands of leading technology companies crowd the top ranks and increase substantially in value.

The 2014 edition of what