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Yoshida's games strategy makes Sony the winner

19m PS4 units sold since Nov 2013, compared with 11m for Xbox; Sony shares are up 81% in 12 months
Tuesday, February 24, 2015 - 05:50

Mr Yoshida says his strategy to court independent games developers with money and production support paid off because it led to great games and a vibrant industry.


"HOW many people came for video games?" asks a keynote presenter at Sony Corp's PlayStation bash in Las Vegas last December. The crowd roars. "And how many came to give Shu Yoshida a hug?" The roar gets even louder.

The man in question is an unlikely celebrity. Short and

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