The Business Times

US auto sales hit best pace since 2005

Published Tue, Jun 2, 2015 · 11:01 PM
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[CHICAGO] US auto sales accelerated in May to their fastest pace since 2005 as easy credit and low fuel prices lured buyers into showrooms, industry data showed Tuesday.

Total industry sales rose 1.6 per cent compared with May 2014 while the sales pace came in at an adjusted, annualised rate of 17.9 million vehicles, according to Autodata.

That's up sharply from a pace of 16.5 million in April and the highest rate since employee pricing incentives at the Detroit Three pushed the pace to 20.1 million in July 2005.

While the sales pace was slightly inflated by a quirk of the calendar - there were five weekends this May along with the Memorial Day holiday - analysts said it remains good news for automakers and the economy as a whole.

"This illustrates the underlying strength of our industry," Ford economist Yong Yang said in a conference call.

"As the economic conditions continue to improve throughout 2015, we expect this strong industry performance will be solidified."

Given rising housing prices, a strong stock market, low interest rates and ongoing pent-up demand, 2015 sales could surpass the record 17.3 million new vehicles sold in 2000, said Karl Brauer, senior analyst for Kelley Blue Book.

And automakers ought to be able to turn a healthy profit as consumers open their wallets for upgrades and pricier models.

"With the national average price of gasoline down nearly a dollar per gallon on average from one year ago, truck and SUV demand remains strong, elevating average transaction prices, especially for domestic automakers," Mr Brauer said.

"We also saw incentives spending remain nearly flat in May, which shows the strength of the overall new-car market." Dealers took advantage of the early Memorial Day weekend to boost advertising and "consumers clearly responded," said Jessica Caldwell, an analyst with car shopping website Edmunds.com.

"We saw a good number of zero-percent (financing) deals throughout the month, Ms Caldwell said. "Eased credit conditions continue to make it attractive for car buyers looking to finance their purchase." General Motors posted its best May since 2007 as sales rose three per cent to 293,097 vehicles.

Chrysler posted its best May results since 2005 as sales rose four per cent to 202,227 units.

Ford sales declined one per cent to 250,813 when compared with May 2014, but the second largest US automaker said demand was strong for its newest products.

Ford announced plans Monday to cut its traditional summer shutdown in half to just one week at six of its plants in order to build an extra 40,000 units of its most popular trucks and SUVs: the F-150, Edge, Escape and Explorer.

Toyota sales were flat at 242,579 units. Honda sales rose one per cent to 154,593 vehicles in May. Nissan sales fell one per cent to 134,779 vehicles. Hyundai - which has a lineup light on popular larger vehicles - reported a 10 per cent drop to 63,610, allowing Kia to close in on the number seven spot as its sales rose four per cent to 62,433.

European carmakers posted strong gains as easy credit helped draw buyers to the luxury car market.

Mercedes-Benz sales jumped 12 per cent to 32,350 in May while Volkswagen sales rose eight per cent to 34,758 vehicles and BMW sales grew by five per cent to 31,003.

Total industry sales were 1.63 million vehicles in May, up from 1.61 million a year ago, according to Autodata. Sales for the first five months of the year were up 4.5 per cent at just over seven million.

AFP

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