Volvo rolls out 2 concept cars built on common Geely platform
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Gothenburg, Sweden
VOLVO showed off its first two concept cars based on a new common platform with Chinese owner Geely on Wednesday, a small car and an SUV (sport utility vehicle) it hopes will help secure a firm premium market foothold.
The platform, dubbed Compact Modular Architecture (CMA), is part of Volvo's drive to grow sales and boost profit margins. While these have steadily improved over the past two years, they still lag those of premium carmakers such as Daimler.
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