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Giving by finding one small thing

The most successful big-time donors (like Michael Bloomberg) learn as much as they can before giving, team up with others, and think long-term.

THE two imposing brownstones on the Upper East Side of Manhattan that are home to Bloomberg Philanthropies give off the aura of a modern-day Medici palace: a fitting setting for Michael R Bloomberg, media mogul, former mayor of New York, and one of the top philanthropists in America.

Last year, he gave US$510 million to more than 1,000 organisations in six areas. Over his lifetime, he has given US$4.3 billion.

It might seem that an average charitably minded person - or even someone way above average - could learn little from how Mr Bloomberg gives. Not true.

Mr Bloomberg, 74, has adopted a strategy of giving to organisations that seek to bring about change on a local level but serve a broader purpose....

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