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Swiss watch industry in shock

It exports more than 90% of its timepieces, making the scrapping of the franc to euro currency cap by the country's central bank last week seem like a 'tsunami'.

AT Geneva's annual luxury watch fair this week, Vincent Malissen was delighting in the intricacies of a gleaming timepiece from Vacheron Constantin, one of Switzerland's most prestigious watchmakers. The price starts at 288,000 euros (S$438,000).

But when it came to confirming whether that pricing, equivalent to US$334,000 at current exchange rates, would hold by the time the watch went on display next year, Mr Malissen, a marketing manager for the brand, threw up his hands in a gesture of "who knows"? So goes the angst of Swiss watchmakers, many of them reeling from the abrupt scrapping of a currency cap by the country's central bank last week. The move sent the Swiss franc soaring, making exports...

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