Mile-high luxury
In their increasingly competitive industry, airlines looking to differentiate themselves from rivals are raising the wow factor in premium offerings to stand out. By Tay Suan Chiang
FLYING from point A to point B by private jet? That's so last year. The latest way to jetset in style for the well-heeled traveller is on The Residence by Etihad. United Arab Emirates' national carrier, Etihad Airways, recently unveiled The Residence, the world's most luxurious living space in the air.
The Residence, onboard an A380 aircraft, comes with its own living room, a separate bedroom and en suite shower room. Guests will also have their own dedicated, Savoy Butler Academy-trained butler.
The Residence will debut in January 2015 from Abu Dhabi to London, and will subsequently expand to other routes by end-2015.
Peter Baumgartner, Etihad Airways chief commercial officer, says: "As a fast-growing Mideast luxury airline, well-known for its luxury travel offerings, Etihad Airways is looking to set itself apart from the rest of the industry with products unparalleled in …
BT is now on Telegram!
For daily updates on weekdays and specially selected content for the weekend. Subscribe to t.me/BizTimes
Lifestyle
Former Zouk morphs into mod-Asian Jiak Kim House, serving laksa pasta and mushroom bak kut teh
Massimo Bottura lends star power to pizza and pasta at Torno Subito
Victor Liong pairs Aussie and Asian food with mixed results at Artyzen’s Quenino restaurant
If Jay Chou likes Ju Xing’s zi char, you might too
Mod-Sin cooking izakaya style at Focal
What the fish? Diving for flavour at Fysh – Aussie chef Josh Niland’s Singapore debut