F J Benjamin sets up advisory board to integrate online and offline retail

Singapore

FASHION and lifestyle retailer F J Benjamin has set up an advisory board to help the company integrate its bricks-and-mortar stores and online sales channels.

This omni-channel advisory board will advise F J Benjamin's management on strengthening links between new digital channels and the group's network of over 200 stores and 1,500 points of sale in Singapore, Malaysia and Indonesia, the company said in a statement on Tuesday.