Alibaba, Marriott team up to tap Chinese tourism boom
Marriott will feature its line-up on Alibaba's Fliggy site and the two will link their loyalty programmes
Hong Kong
ALIBABA Group Holding Ltd is supercharging its fledgling travel service by partnering with Marriott International Inc, the world's largest hotel operator with some 6,000 properties.
The companies will set up a joint venture to feature Marriott's entire line-up, from the eponymous brand to the Ritz-Carlton, on Alibaba's Fliggy site. The two will also link their loyalty programmes and provide promotions for Chinese travellers.
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