SUBSCRIBERS
Local artworks on the move
Published Thu, Jul 23, 2015 · 09:50 PM
FIVE artists' works will be "moving about" on Singapore roads, thanks to an SG50 art campaign between Uber and ArtLoft.
The five works - by artists Leo Liu Xuanqi, Ernest Goh, KY Huang, Sukeshi Sondhi and Jonathan Leong (Xzerocool) - were shortlisted from 10 by Uber passengers. In the selecting process, Uber linked the artworks to promo codes, and Uber passengers then chose their favoured artworks by keying in these codes.
The works have been plastered on 50 Uber cars, and will be roaming about the streets until after National Day on Aug 9.
Copyright SPH Media. All rights reserved.