Brooke Masters
Lululemon vs Costco: the fashion copycat fight
The athleisure group is challenging public enthusiasm for ‘dupe’ products
THE BOTTOM LINE
How milk got its mojo back
The dairy industry’s efforts to woo customers away from plant products are a masterclass in corporate survival tactics
THE BOTTOM LINE
Is this dotcom bust 2.0?
History shows how difficult it is to spot the exact moment that markets turn
The fury of the frequent flyer
US regulators are putting frequent-flyer programmes under a microscope. Tweaks to these programmes – in some ways more profitable than the airlines...
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