The Business Times

Nicholas Kontopoulos

THE WRITER IS VICE PRESIDENT OF MARKETING FOR ASIA-PACIFIC AND JAPAN, TWILIO.

From personalised pre-event communications to interactive onsite experiences, each touchpoint is a chance to create meaningful, data-driven interactions that build a lasting impact well beyond the event.

Engaging fans beyond the finish line: Lessons from F1

When fans no longer just watch but actively shape conversations and engagements, brands can learn much from the F1 Singapore Grand Prix

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