HSBC Jade organises book club for customers
UOB, OCBC, DBS also engaging wealthy clients with virtual events involving ESG issues, food and beverage
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Singapore
HSBC last month held a book club discussion for its affluent customers, a refreshing change from the usual investment talks or food and alcohol events banks dish out to woo clients.
About 60 HSBC Jade clients from Singapore and Hong Kong joined the inaugural virtual book club event to discuss with author James Crabtree his award winning The Billionaire Raj. Crabtree had spent five years in India as Mumbai bureau chief for the Financial Times (FT).
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