IPO market is getting healthier thanks to deals like SoulCycle

New York

WALL Street is betting health-conscious IPOs like SoulCycle Inc and Planet Fitness Inc can help whip their portfolios into shape.

A health and fitness craze in America has taken over the initial public offerings market. SoulCycle, a chain of studios for aficionados of stationary bicycling called spinning, filed for an initial public offering on Thursday. Gym chain Planet Fitness and Amplify Snack Brands Inc, maker of Skinny Pop popcorn, are expected to price their IPOs next week.

These deals are a reflection of the sentiments of the broader population: Consumers increasingly care about what they eat and how they burn off those calories - and they're willing to pay up for it. That has translated into tremendous revenue growth and profits for fitness and health-related companies, key ingredients for investors looking to b…