What does the brokerage of the future look like?
Younger traders may have been drawn to online platforms by slick marketing and low costs. But they are staying for the variety and the improved user experience.
A FREE Tesla share. A cash incentive of S$88. Zero-commission trades for 180 days.
Amid a roaring bull market in the last 2 years, several retail brokerages have been on an advertising offensive with a mix of low rates and alluring freebies.
Data analyst Lim Pin Xiu, 25, said she signed up with Up Fintech’s Tiger Brokers in August last year after her friend sent her a referral code. In the process, she received a free Apple share while he gained some referral rewards.
KEYWORDS IN THIS ARTICLE
BT is now on Telegram!
For daily updates on weekdays and specially selected content for the weekend. Subscribe to t.me/BizTimes
Features
Robot at your service: Singapore companies ride global wave to build next-gen robots
Nuclear power debate heats up in South-east Asia
Jurong Island: In search of a new miracle
Stay awhile: How long-stay serviced apartments may change the housing landscape
This was village life in Britain 3,000 years ago
‘The genie’s out of the bottle’: When AI meets politics