Insurance portal raises transparency, pushes insurers to be competitive
Just a month in, at least one insurer has re-priced some of its products listed in portal site compareFIRST
Singapore
A MONTH after the launch of a one-stop web aggregator that lets consumers compare life insurance policies before they decide which to get, at least one insurer is trying to re-price its products to up its game.
compareFIRST, which has made the market more transparent, is a joint effort of the Consumers Association of Singapore (Case), the Monetary Authority of Singapore, Life Insurance Association Singapore (LIA) and national financial education programme MoneySENSE.