Mastercard inks global sponsorship deal with world's largest e-sport
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Singapore
GLOBAL payments company Mastercard announced on Wednesday it has signed a multi-year global sponsorship deal with video game developer Riot Games to become the first global sponsor for computer game League of Legends, touted as the largest e-sport in the world.
The "first-of-its-kind" global deal underscores Mastercard's support of the e-sports community and "further diversifies the technology company's world-class sports and entertainment portfolio", the two firms said in a joint statement.
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