MAKEOVER FOR A GRANDE DAME
"It will be like a 23-year-old lady: fun, creative, fashionable and modern - the way the brand was when it was born in 2000." - George Quek on the overhaul of the BreadTalk brand.
BT PHOTO: YEN MENG JIIN
BREADTALK Group founder George Quek is training his sights on a market capitalisation of over S$1 billion for the food and beverage group by 2022. The group's current market cap of S$335 million is "extremely undervalued", lamented newly appointed chief investment officer (CIO)...