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Business of looking good glows with work-from-home, mask-wearing

Huge uptick in business is attributed to greater interest for such treatments here given that international travel has yet to fully resume

Published Fri, Jan 15, 2021 · 05:50 AM

Singapore

THE aesthetics and wellness industry is witnessing an unexpected surge in local demand for cosmetic enhancement procedures, which has made up for some of the loss of earnings from a lack of medical tourism.

A handful of Singapore-listed companies that have ventured into the aesthetic and wellness industry have benefitted from the trend as well. The cosmetic surgery market alone is estimated by a Fortune Business Insights report to be worth US$50.67 billion in 2018 and is projected to reach US$ 66.96 billion by 2026.

The huge uptick in business is attributed to the pent-up demand that is now contained here given that international travel has yet to fully resume.

MWH Medical, which operates multiple aesthetics clinics under The Aesthetics Medical Clinic and Q Aesthetics Clinic, said that its aesthetics business has seen double-digit growth compared with pre-pandemic times, with majority of customers being locals or foreigner…

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