In the company of value creation
Businesses must focus on innovation to generate greater benefits for all stakeholders.
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EVERY business has goals. Some want to be the top brand in their category while others aim to expand their business globally. Though their goals may be diverse, the common thread among all companies is the aim for value creation.
Value creation is the process through which a company creates value for its customers, employees, investors and shareholders. It could be by adding new services for customers, or including training to improve employees' skill sets. But the focus of most companies is to create financial benefit for their shareholders.
The board's role
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