As Amazon Fresh looms, Ocado aims to sell more tech than food
Investors see technology, not food, as the most important product for the world's biggest online grocery specialist
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London
AT Ocado Group plc's warehouse in Hatfield, a half-hour north of central London by train, hundreds of red shopping crates wind their way through a labyrinth of conveyor belts.
The plastic crates make a series of pit stops where workers fill them with any of 45,000 different products in the warehouse: corn flakes here, oysters there, bananas farther along. The crated groceries are then loaded into vans in time to make it to homes across Britain within a one-hour window.
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