Amazon muscles in on British grocery market with food delivery
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AMAZON has launched a British version of its US AmazonFresh food delivery service, stepping up the pressure on the traditional big supermarkets already locked in a brutal price war.
In a long-anticipated move to break into Britain's £178 billion (S$350 billion) grocery market, the world's largest online retailer launched AmazonFresh on Thursday in parts of central and east London.
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