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Apple names third retail chief in seven years for post-iPhone era

Luxury-focused Angela Ahrendts' departure also marks a turning point for the company and its approach to retail

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Published Wed, Feb 6, 2019 · 09:50 PM

    San Francisco

    APPLE INC named its third retail chief in seven years, seeking to shake up store operations for a new era in which the company looks beyond pricey iPhones.

    On Tuesday, Apple said company veteran Deirdre O'Brien will replace Angela Ahrendts, who served in the role for about five years. Ms O'Brien is the first insider tapped to run the Apple division since Ron Johnson opened the first Apple store in 2001 and left a decade later.

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