Big China shift from luxury to consumer goods
Demand for mainstream items grows with the Chinese looking online to America for reliability and brand authenticity
DeeperDive is a beta AI feature. Refer to full articles for the facts.
San Francisco
LOOK out Gucci and Prada. China's zest for Western products, which has made it the leading market for luxury goods since 2012, is moving downstream. Michael DeSimone realised it when he and colleagues toured a warehouse loaded with items destined for China.
"We expected the Michael Kors designer handbags," said Mr DeSimone, chief executive officer of e-commerce logistics handler Borderfree Inc. "What we didn't expect were the Costco car seats."
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