China's taste for craft beer draws even small-scale brewers from abroad

Shanghai

SMALL-SCALE brewers from Brooklyn to Beijing are tapping growing demand from cosmopolitan Chinese consumers for high-end beers, a trend which could also help global brewing giants finally unlock frothier profits in the world's largest beer market.

China is key for the world's largest beer brands as growth elsewhere stalls, accounting for half of the industry's global volume increase last year.