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Coffee deals brewing as hipsters drink up
Published Sun, Sep 17, 2017 · 09:50 PM
Los Angeles
NESTLE'S high-priced purchase of a majority stake in California-based coffee bar chain Blue Bottle last week, highlights how big companies are seeking exposure to fast-growing premium brands driven by millenials.
Industry experts are predicting more deals will follow in the highly fragmented coffee market, which provides richer profit margins than mainstream packaged food and drink.
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