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Consumer giants court Muslims with halal face creams, shampoos
They expect demand to increase as the Muslim middle class grows
Published Sun, Sep 4, 2016 · 09:50 PM
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Jakarta
SOME of the world's biggest consumer groups are making halal face creams and shampoos for Indonesia ahead of a new labelling law, part of a broader push to cater to growing Muslim populations as sales in many Western markets slow.
Unilever, Beiersdorf and L'Oreal are among the multinationals converting their supply chains for the world's biggest Muslim-majority nation.
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