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Geneva's exclusive watch show to open to public

Published Wed, Oct 16, 2019 · 09:50 PM

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Zurich

THE Geneva watch salon is getting a makeover as luxury brands try to stay relevant in the age of the Apple Watch.

The Swiss organiser of the fair, which gives luxury watchmakers a chance to showcase their newest timepieces each year, is making some big changes, including a new name and opening the exclusive event to the general public.

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