McDonald's in Russia reopens under new ownership, renamed Vkusno & tochka

    • Sunday marks a new dawn for Russia’s fast-food lovers as restaurants formerly run by the hugely popular Western fast-food chain reopen under new branding and with renamed burgers.
    • Sunday marks a new dawn for Russia’s fast-food lovers as restaurants formerly run by the hugely popular Western fast-food chain reopen under new branding and with renamed burgers. REUTERS
    Published Sun, Jun 12, 2022 · 03:44 PM

    THE first 15 restaurants of former McDonald’s will reopen in Moscow on Sunday (Jun 12) under new ownership and a new name, Vkusno & tochka, which means Tasty & that’s it, the company said.

    Another 50 restaurants will be open on Monday, Vkusno & tochka said.

    Sunday marks a new dawn for Russia’s fast-food lovers as restaurants formerly run by the hugely popular Western fast-food chain reopen under new branding and with renamed burgers, more than 3 decades after McDonald’s first opened in Moscow. REUTERS

    Decoding Asia newsletter: your guide to navigating Asia in a new global order. Sign up here to get Decoding Asia newsletter. Delivered to your inbox. Free.

    Share with us your feedback on BT's products and services