Melco Crown Entertainment to take its brand into global, high-end hotels
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Hong Kong
MELCO Crown Entertainment Ltd's billionaire chairman said he wants to be the first resort operator to use Macau as the launchpad for a global hotel brand, beginning with a US$1 billion project in the the world's biggest gambling centre, with ambitions to expand to Japan and other Asian countries.
Casino tycoon Lawrence Ho plans to debut the company's first Morpheus hotel, a futuristic high-rise designed by the late architect Zaha Hadid, on Macau's Cotai strip in the first half of 2018. Disclosing this in an interview in Macau on Tuesday, he said he intends "to build something special in big jurisdictions like Japan or other parts of Asia", to expand the lodging brand aimed at "the most sophisticated international travellers".
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