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Reliance Jio's free service sparks mobile wars in India

It is offering free service for rest of 2016 for its 4G network; rivals slash prices by up to 80%

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Published Wed, Sep 7, 2016 · 09:50 PM

    Mumbai

    OUTSIDE a tiny Reliance store in a trendy Mumbai neighbourhood, residents queued for hours this week for a new SIM card promising free data - and a dramatic reshaping of the Indian mobile landscape.

    Mukesh Ambani, India's richest man, announced his long-awaited Reliance Jio 4G network with an audacious free service for the rest of 2016, followed by vastly cheaper data plans and free voice calls for life.

    4GMukesh Ambani

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