The Business Times
business-time-50
TOPLINE
·
SUBSCRIBERS

Roar power: Haw Par rides on Tiger Balm strength to bite into new markets

google-preferred-sourceAdd BT as a preferred source
Megan Cheah

Megan Cheah

Published Mon, Jan 15, 2024 · 05:00 AM
    • Wee Ee Lim, president and CEO of Haw Par Corporation, says the US and European markets "helped the company through the most difficult period during Covid".
    • Wee Ee Lim, president and CEO of Haw Par Corporation, says the US and European markets "helped the company through the most difficult period during Covid". PHOTO: YEN MENG JIIN, BT

    DeeperDive is a beta AI feature. Refer to full articles for the facts.

    CONSUMERS in Singapore would recognise the classic Tiger Balm ointment in a heartbeat.

    The analgesic heat rub – in a distinctive hexagonal shaped vessel adorned with the logo of a leaping tiger – remains the most well-known offering from healthcare products manufacturer Haw Par Corporation .

    But the topical ointment is just one of the many products in the company’s extensive range.

    Decoding Asia newsletter: your guide to navigating Asia in a new global order. Sign up here to get Decoding Asia newsletter. Delivered to your inbox. Free.

    Toplinehaw par corpSingapore ConsumerHealthcareSpotlight

    Copyright SPH Media. All rights reserved.

    Reuse this contentFeedback

    TRENDING NOW

    Malaysia Madani, or Civil Malaysia, is Prime Minister Anwar Ibrahim's slogan encapsulating positive values (such as humanity and strong governance) that would shape policy direction. But the "corporate mafia" claims have now cast the spotlight on governance credibility.

    From 1MDB to ‘corporate mafia’: Is Malaysia facing a new governance test?

    While residential property has delivered solid gains, observers say other assets such as equities often outpace it over the longer term.

    Higher costs, lower returns: Why are Singaporeans still betting on real estate?

    Malaysia ranks 23rd globally on the Milken Institute’s global opportunity index.

    South-east Asian markets account for 8.8% of global capital inflows from 2021 to 2024: report

    Eu Yan Sang group chairman Richard Eu has been with the company since 1989 and has seen plenty of change over the years, such as how employees view their jobs.

    Richard Eu on how core values, customers keep Singapore’s TCM chain Eu Yan Sang relevant

    Latest T-bills Treasury Bills Results & Interest NewsLatest SSB Singapore Savings Bonds NewsLatest COE Certificate of Entitlement News
    Latest Johor-Singapore SEZ NewsLatest BTO Build To Order & Sales of Balance NewsLatest STI Straits Times Index NewsLatest SGX Dividends, Share Price NewsLatest Bonds Market NewsLatest Singapore Stocks To Buy NewsLatest Singapore Economy News
    View More