Seoul successfully copies a US strategy to boost retail sales
A Black Friday discount drive lifts sales at stores hit by online shopping and falling tourist arrivals
Seoul
SOUTH Korea is trying to stem a drop in retail spending by replicating an American shopping tradition - Black Friday. More than 34,000 stores, including three-quarters of the country's department stores, slashed prices by as much as 80 per cent in the Korean version of bargain-oriented Black Friday through Oct 14.
The two-week campaign was launched by the government in an effort to offset sales lost to online commerce and to attract shoppers from China and elsewhere back into stores.
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