Uniqlo betting on speed and customer focus to overtake Zara
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UNIQLO owner Fast Retailing Co is betting that speed, both in supplying its stores with the latest fashion and getting custom-made products to shoppers, will allow it to overtake apparel powerhouse Zara.
Fast Retailing plans to shorten the time it takes from design to delivery to about 13 days, roughly the same as Zara, owned by the world's biggest clothes retailer Inditex SA, Uniqlo's billionaire owner Tadashi Yanai said at the company's new design and delivery centre that opened on Thursday in an industrial area of Tokyo.
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